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"Symphony in chaos: The triumph of streaming in the turmoil of the Spanish music industry".

"Symphony in chaos: The triumph of streaming in the turmoil of the Spanish music industry".


Introduction:
In an era where music meets technology, streaming emerges as the key to a harmonious future for the Spanish music industry. Digitization, deemed essential for the sector's survival, was accentuated by the cancellations of concerts and festivals in 2020, forcing the industry to find new paths to stay ahead.

The Spotify Reign:
At the heart of this transformation lies the unavoidable phenomenon of streaming platforms such as Spotify. In Spain, over 80% of total recorded music sales come from digital music, and Sweden seems to have conquered Spanish hearts with its on-demand music service. Names like Rosalía have elevated national artists to the top in Spain and across international borders. Whether in its free or premium version, an increasing number of Spaniards are opting for premium accounts to savor their favorite songs without interruptions, even in offline mode.

The Struggle of the Many:
However, the reality is that the vast majority of musicians continue to find it difficult to stand out and make a niche in the industry. Due to the recession, many performers lost their contracts with their record company and had to switch to alternatives such as crowdfunding to produce their music.

The Pandemic Blow:
The recent coronavirus (COVID-19) pandemic has been another setback for the industry, particularly for the live music segment, which posted its worst figures of the last fifteen years in 2020. Despite the challenges, forecasts point to a gradual recovery in the revenue of the Spanish music industry in the coming years.

The Battle Against Pirates:
Even within this digital melody, the cacophony of piracy persists. The advent of the Internet has opened new avenues to circumvent copyright, causing substantial losses to the music industry. Although streaming platforms have helped curb illegal access, annual losses still exceed €500 million.

Conclusion:
In conclusion, streaming emerges as the magic wand of the Spanish music industry, offering a new listening experience while generating substantial revenue. While names like Rosalía have propelled national artists to international stardom, the struggle for many musicians remains real. The recent pandemic and its impact on live music have added additional hurdles, yet forecasts hint at a gradual recovery. The industry faces challenges, but its resilience and the continued evolution of streaming may just compose the perfect melody for a brighter future.


Brany.W

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